A Transformative Journey at Cannes Lions 2023
Upon arriving in Nice, I could not shake off my nervousness. The prospect of mingling with the world’s top creatives and self-doubt haunted me, a
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Sourav Ganguly Revives Iconic Moment in Bisk Farm’s Latest Campaign
SoS Ideas conceptualized the marketing campaign, which introduces Bisk Farm’s Rich Marie product line under the topic of ‘Me Time, Marie Time,’ celebrating the unwavering
Prominent Political Figures Gather for Aaj Tak’s ‘Panchayat Aaj Tak’ Event in Chhattisgarh”
The ‘Panchayat Aaj Tak’ event, hosted via Aaj Tak, has made its go back. This event, which befell on October 4, 2023, in Raipur, introduced
Insights into the Evolving Advertising Landscape: Festive Season & World Cup Trends
Ashwin Padmanabhan, President of Investments, Trading, and Partnerships at GroupM, shared insights at the advertising and marketing panorama in a latest interview with BestMediaInfo.Com. He
Coca-Cola’s Record-Breaking Advertising Investment in India for ICC World Cup and Festive Season
Coca-Cola is about to embark on its most vast emblem advertising marketing campaign ever in India, with a focal point on the second half of
Elevate Your Diwali Celebrations with the Club Vistara Explorer Credit Card from IndusInd Bank
Diwali is a unique time for connecting with cherished ones, indulging in new purchases, and embracing the festivities. Whether it is polishing up your house,
Kareena Kapoor Khan Collaborates with SUGAR Cosmetics to Launch Quench Botanics in India.
Renowned Indian actress Kareena Kapoor Khan has teamed up with Vineeta Singh and Kaushik Mukherjee, the founders of SUGAR Cosmetics, to introduce Quench Botanics, a
Carat Report Reveals Women’s Influence on Festive Shopping Decisions
In instruction for the approaching festive season in India, Carat, the media business enterprise under dentsu India, has unveiled a complete document titled ‘Reimagining India’s
The Underrated Power of Touch in Marketing
Piali Dasgupta, Senior Vice-President of Marketing at Columbia Pacific Communities, emphasizes the regularly-underestimated position of touch in advertising and branding. She highlights how contact may
Kerala High Court Takes Stand Against Malicious Film Reviews, Seeks Police Chief’s Guidance
The Kerala High Court has issued a directive to the State Police Chief, addressing concerns raised through the film enterprise concerning the impact of dangerous