Streaming Wars Intensify: MX Player Leads as Disney+ Hotstar Dominates Top Shows and Movies in COTT Week four/23

In the fourth week of 2023 (COTT Week: twenty second Jan – twenty eighth Jan 23), the leading OTT structures in India have been MX Player, Disney+ Hotstar, and ZEE5. MX Player claimed the top position with a five.39% reach, equal to 26.Seventy two million unique visitors. Disney+ Hotstar accompanied with 16.22 million specific visitors and a attain of three.27%, securing the second spot. ZEE5 ranked third with a attain of zero.52%, amounting to 2.56 million precise visitors.

Top 3 OTT Platforms (Week 4/23)

MX Player

Reach: five.39%

Unique Viewers: 26.Seventy two million

Disney+ Hotstar

Reach: three.27%

Unique Viewers: 16.22 million


Reach: zero.52%

Unique Viewers: 2.Fifty six million

Disclaimer: Platform stage records is captured regardless of subscription status.

Top Shows

Taaza Khabar (Disney+ Hotstar)

Reach: 1.70%

Unique Viewers: eight.Forty five million

Trial By Fire (Netflix)

Reach: 1.05%

Unique Viewers: five.22 million

Jhansi S2 (Disney+ Hotstar)

Reach: 0.Ninety seven%

Unique Viewers: 4.82 million

Disclaimer: Show stage facts is captured regardless of consumption technique.

Top Binged Show

Taaza Khabar (Disney+ Hotstar)

Reach: zero.85%

Unique Viewers: four.23 million

Trial By Fire (Netflix)

Reach: 0.47%

Unique Viewers: 2.35 million

Jhansi S2 (Disney+ Hotstar)

Reach: zero.44%

Unique Viewers: 2.17 million

Top Movies

Mission Majnu (Netflix)

Reach: 1.17%

Unique Viewers: 5.79 million

An Action Hero (Netflix)

Reach: 1.06%

Unique Viewers: 5.26 million

Drishyam 2 (Amazon Prime Video)

Reach: 0.86%

Unique Viewers: 4.25 million

Source: COTT, representing 496 Million OTT customers in India


Disclaimer: Data captured irrespective of intake approach.


Chrome DM’s Chrome OTT service presents complete data on OTT gamers throughout diverse regions, covering 574 million Internet Users. The data is derived from a subset of Chrome’s panel of 70,406 respondents, utilising automobile-generated facts and surveys carried out through Chrome DM’s SDKs and survey apps.

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